In 2024, we hit the road (and the waves) with South County Tourism to craft a campaign that doesn’t just showcase Southern Rhode Island—it pulls you straight into the experience. This year, we leveled up, chasing new angles and untold stories that bring the region’s ever-evolving character to life. From sunrise surf sessions to main streets humming
with local energy, from hidden trails to can’t-miss cultural moments, every frame is a love letter to the raw, unfiltered essence of South County. Built for a seamless multi-platform rollout across social, web, TV, and beyond, this campaign isn’t just about seeing a place—it’s about feeling it. Living it. And coming back for more.
THE CREW
Director: Evan St. Martin
Executive Producer: Dave Sarazen
DP: Rich Ferri
1st AC: Charlie Turchetta
G&E: Wesley Ortiz, Jesse Hicks
Edit: Charlie Turchetta
PA: Corey Favino, Gabby Curtis